It's fun to work in a company where people truly BELIEVE in what they're doing!
You are accountable for the development & delivery of fact-based and holistically considered portfolio and pricing
recommendations to the Managing Director / Customer Marketing Managers based on robust analytical projections of both internal
business and external market/competitor sales, pricing , and profit dynamics. In addition, you have responsibility for pricing
administration, and tracking pricing compliance alerting the business to deviations and associated commercial implications.
WHAT YOU WILL DO:
Key Performance Area Performance Outputs
Decision Tools & Analytical Modelling
Integrate multiple disaggregated data sources to build a solid platform for decision making tools & robust analyses
Provide the business with sophisticated RM Tools & analytical modelling with ongoing continuously development / innovation Profit Waterfall - Price threshold analysis - Price/pack discount curves - Price elasticity calculations - Competitor & trade pricing intelligence -
Customer Profitability
Portfolio Optimisation
Undertake routine & ad-hoc analyses of portfolio performance against agreed strategic positioning & KPIs (internal commercial & competitor benchmarks) to identify opportunities to rationalize under-performing lines
Support pack/price architecture initiatives to map the brand portfolio against key shopper and trade needs & sales/pricing dynamics to direct cluster-based ranging recommendations as well as identify opportunity gaps for competitive offerings
Undertake scenario modelling in support of innovation business cases to determine optimal pack price, launch promotion plans and associated volumetric assumptions
Customer Profitability
Undertake routine & ad-hoc analyses of customer performance against agreed strategic roles & KPIs (internal commercial & channel benchmarks) as the basis for decisions on the scope & levels of resource & financial investments made
Price, Promotions & Increases
Work closely with Shopper & Trade Marketing & Customer Managers to determine optimised promotional mechanics & pricing levels by channel/cluster & Customer to secure competitive SOV, drive brand switching & profitably build basket size/mix in line with shopper plans
Support financial planning of Price Increases through scenario modeling of competitor response assumptions, trade buy-ins, timing of RSP changes on-shelf
Track PI implementation, timeously highlighting deviations from plan
Commercial Arguments
Provide fact-based commercial inputs into the development of compelling commercial arguments to the trade in support of innovations, campaigns, promotional pricing and pricing recommendations
Pricing Administration & Compliance
Work closely with Finance, Sales & Ops to ensure that pricing accruals are accurately calculated & actioned, & that execution of pricing / price adjustments are executed in line with approved strategies.
Timeously inform the business of compliance gaps with estimated commercial impact so as to drive rapid resolution
WHAT YOU WILL BRING TO THE TABLE:
Minimum Requirements:
B.Comm Economics and Business Administration
Experience:
3-5 years as a Revenue/Pricing Manager or similar with FMCG or Manufacturing
#LI-KM3
In accordance with the employment equity plan of Tiger Brands and its employment equity goals and targets, preference may be given, but is not limited, to candidates from under-represented designated groups.