Life tastes better with ice cream
With 19.000 expert ice cream colleagues and iconic brands like Wall’s, Cornetto and Ben & Jerry’s, loved in 76 countries, we are the world’s largest Ice Cream company leading the industry.
We create iconic ice cream brands that are part of everyday life, bringing moments of joy to millions of people around the world. Everybody loves ice cream. And as the world’s biggest pure‑play ice cream company, we have the scale and ambition to make a real difference.
What truly sets us apart is how we work.
We move fast and keep things simple. We turn ideas into action, trust people to take ownership, and work as one team to win together with integrity. Our culture is high‑performance, collaborative and focused on getting things done.
We’re curious and ready for what’s next. We embrace digital, use data to make better decisions, and keep learning, including how AI can help us work smarter and serve consumers better.
Terms : Candidates must be legally authorized to work in the United States on a full-time basis without the need for current or future employer sponsorship. Employment eligibility will be verified as part of the hiring process.
The Naturals Regional Sales Manager – (UNFI/KEHE) is responsible for accelerating profitable ice cream growth through UNFI/KEHE and the retailers they serve within the assigned scope of the naturals channel. The role builds strong distributor relationships, connects corporate plans with regional execution, and translates brand and category priorities into distribution, assortment, promotional, and merchandising opportunities. Working with internal partners and external sales teams, the RSM develops and executes customer plans that deliver sustainable growth, disciplined investment, and strong retail execution.
WHAT YOU'LL BE RESPONSIBLE FOR
• Own and strengthen relationships with UNFI/KEHE corporate and regional stakeholders and relevant retail customers within the assigned scope.
Primary focus on the growth of Whole Foods and Sprouts Markets.
Work closely with Magnum Customer Channel teams to develop new products while growing existing ice Cream brands in the portfolio
• Deliver sales, profit, share, distribution, and execution goals across The Magnum Ice Cream Company's ice cream portfolio while improving return on customer investment.
• Develop and execute business plans that connect distributor priorities, retailer needs, brand strategies, and company objectives.
• Translate corporate assortment and promotional plans into regional execution, partnering with UNFI teams to identify retailer-specific growth opportunities.
• Expand distribution, secure new item authorizations, improve assortment, and drive promotional and merchandising execution across the assigned business.
• Coordinate broker and distributor sales resources, where applicable, to align priorities, communicate selling plans, and track execution against agreed objectives.
• Apply company and customer P&L management, trade strategy, and net revenue management discipline to investment decisions; evaluate promotional effectiveness and identify opportunities to improve returns.
WE'RE LOOKING FOR SOMEONE WHO
Has an undergraduate degree and 8+ years of sales, customer business development, distributor management, account management, or related CPG commercial experience.
• Preferably brings UNFI, wholesale grocery, distributor, or regional retail customer management experience.
• Has experience developing customer plans, managing trade investment, and delivering sales, profit, distribution, and promotional objectives.
• Understands distributor-led selling and can connect corporate priorities with regional and retailer-level execution.
• Ideally has working knowledge of Circana/IRI, Nielsen, distributor reporting, customer POS data, trade promotion management, and retail execution tools.
• Demonstrates strong business acumen, financial management, negotiation skills, and net revenue management…