TransUnion's Job Applicant Privacy Notice
Team Overview
About Us
We are India’s leading credit information company and have established ourselves as a key anchor in the
credit ecosystem of the country over the past 25 years. As an information and analytics provider, we aim
to bridge the gap between stakeholders across multiple ecosystems. We use information for good by
analyzing credit information to generate solutions for institutions and consumers. Our solutions facilitate
easy access to credit for consumers and provide valuable insights to lenders when evaluating potential
borrowers.
We are in the business of building trust between organizations and consumers. It is our core belief that trust
can help organizations and consumers transact with ease and help them achieve great things.
We are committed to not just being an equal opportunity employer but also actively cultivating a culture of
inclusion and belonging. We celebrate and respect the unique backgrounds and experiences that every
individual brings to our team. Applicants are evaluated based on job qualification - not race, color, sex /
gender, religion, caste, national origin, age, disability, marital status, citizenship status, sexual orientation,
gender identity or any other status. We are committed to taking affirmative action to employ and advance
minorities, women, and qualified disabled individuals. We ensure a safe, productive, and harassment-free
workplace for all.
Provision of Reasonable Accommodations
We are committed to providing reasonable accommodation for individuals with disabilities throughout the
application and employment process. Please contact us to discuss any accommodation you may need.
Culture and Values
Our culture is welcoming, energetic, innovative, and deeply committed to fostering an environment of
belonging, where diverse perspectives and backgrounds are valued. There’s an overall synergy that flows
throughout the company, creating a sense of connect, belonging and unity in knowing that we’re all working
to achieve the same overall goal. Our core values which we live by every day are integrity, People,
Customer, and Innovation.
https://www.transunion.com/privacy/global-job-applicant
What is excitement and passion for us?
We define it as a blend of curiosity, ability to unlearn and yet continuously learn, able to connect with
meaning and finally the drive to execute ideas till the last mile is achieved. This passion helps us focus on
continuous improvement, creative problem solving and collaboration which ensures delivery excellence.
One world Center, 19th Floor, T2A-T2B, Senapati Bapat Marg, Lower Parel, Mumbai –400 013.
Dynamics of the Role
This role is responsible for driving new user acquisition through performance marketing campaigns across
web and app. The person will own the full lifecycle from campaign strategy to ensuring the data behind
every decision is accurate and will work closely with marketing, product, IT, and analytics to improve how
new users are acquired, tracked, and converted.
This is a hybrid position and involves regular performance of job responsibilities virtually as well as in-person at an assigned TU office location for a minimum of two days a week.
Role Overview And Core Responsibilities
Roles & Responsibilities Performance Marketing & User Acquisition • Plan, execute, and optimize performance marketing campaigns across digital channels to drive new user acquisition for web and mobile app platforms. • Own and deliver acquisition goals, including customer acquisition cost (CAC), user volume, revenue and efficiency metrics, while optimizing budget allocation across channels, audiences, and campaign objectives. • Develop and execute structured experimentation frameworks across creatives, audience targeting, bidding strategies, and channel mix to continuously improve campaign performance and scale growth. Data, Attribution & Measurement • Own the end-to-end user acquisition measurement framework, ensuring campaign…