At Warner Music Group, we’re a global collective of music makers and music lovers, tech innovators and inspired entrepreneurs, game-changing creatives and passionate team members. Here, we turn dreams into stardom and audiences into fans. We are guided by three core values that underpin everything we do across all our diverse businesses:
Curiosity : We do our best work when we’re immersing ourselves in culture and breaking through barriers. Curiosity is the driving force behind creativity and ingenuity. It fuels innovation, and innovation is the key to our future.
Collaboration : Making music and bringing it to the world is all about the power of originality amplified by teamwork. A great idea, like a great song, travels globally. We ignite passions and build connections across our diverse community of artists, songwriters, partners, and fans.
Commitment : We pursue excellence for our team and our talent. Everything in music starts with a leap into the unknown, and we’re committed to keeping the faith, acting with integrity, and delivering on our promises.
WMG is home to a wide range of artists, musicians, and songwriters that fuel our success. That is why we are committed to creating a work environment that actively values, appreciates, and respects everyone. We encourage applications from people with a wide variety of backgrounds and experiences.
Consider a career at WMG and get the best of both worlds – an innovative global music company that retains the creative spirit of a nimble independent.
Job Title: Creator & Influencer Strategy Manager, Indonesia
A little bit about our team:
At Warner Music Indonesia, we are dedicated to breaking artists and driving cultural conversation across Indonesia and the broader SEA region. Our Creator & Influencer team sits at the center of the label, connecting the dots between our artists and the digital voices that move the needle. You’ll be working closely with our Head of Creator Strategy and collaborating with a passionate group of specialists in Marketing, A&R, and Artist Relations. Your work will ensure our campaigns aren't just seen, but resonate deeply with fans while staying true to each artist's unique vision
Your role:
As our Senior Creator & Influencer Strategy Manager , you are the hands-on architect of digital influence, responsible for the creative execution and performance of our campaigns. This role is a perfect blend of high-level strategy and technical execution; you’ll be managing creator relationships one hour and optimizing real-time content performance the next. You’ll feel the energy of a fast-paced environment where your work directly amplifies the reach of our world-class roster. At WMG, you get to do this work at the forefront of the industry, turning creative ideas into actionable, long-term plans.
Here you’ll get to:
You will manage relationships with key creators and influencer partners to deliver impactful campaigns that amplify artist reach.
You will support the Head of Creator Strategy in developing and executing cutting-edge content and influencer strategies.
You will oversee the planning, creation, and delivery of high-quality, platform-specific content that aligns with artist brands.
You will collaborate closely with artists and their management to ensure content initiatives reflect their unique vision.
You will track and analyze performance metrics to refine strategies and drive fan engagement.
You will work cross-functionally with Marketing, A&R, and Press teams to integrate campaigns into broader marketing initiatives.
You will identify content opportunities within artist schedules, including releases, tours, and key cultural moments.
You will stay up to date with trends and best practices across creator platforms, sharing insights with the wider team.
You will coordinate content production, including briefs, shoots, and platform-specific optimization
You will manage campaign budgets and creator spend effectively, ensuring clear ROI and commercial…